Following a first reveal as the Volvo Concept Coupé at the 2013 Frankfurt motor show and its reinvention in Shanghai late last year as the Polestar 1, the car has now been demonstrated to the British public.
The 1's online configurator recently went live and allows visitors to choose from a limited number of options, with exterior paint shades spanning metallic and matt shades of black and grey. Polestar has kept the customisation options for the model close to those shown on the concept.
The first model from the newly spun-off performance hybrid and EV arm of Volvo will cost from €155,000 (about £135,500 at current rates) in Europe when it goes on sale in the middle of 2019, although customers will purchase the car through a monthly subscription.
Polestar said it has revealed the total price to illustrate where the car sits in the marketplace. The total figure makes it around £8000 more expensive than the Tesla Model S P100D.
The car spent much of its testing and development time within the Arctic Circle, where its drivetrain, batteries and torque vectoring system were placed under pressure in temperatures that reached -28deg C.
Polestar boss Thomas Ingenlath said the torque vectoring system enhanced the 1's cornering responsiveness and accuracy, adding: "This is a driver's car."